B-Side Events
Event production and experiential marketing
- Experiential marketing
- Event production
- Brand activations
Ben Schlegel
Founder and Executive Producer
What is B-Side Events?
B-Side Events is an event production and experiential marketing studio in Philadelphia. Its site says Ben Schlegel founded it in Philadelphia and that it produces events nationwide. Its services are experiential marketing, event production and bespoke experiences. Its site lists brand and sponsor activations, trade shows, conferences, sales meetings, show design, talent sourcing, showcalling and VIP and executive gatherings. It says Ben previously served as VP of Events at Nerd Street and Director of Event Services at the Wells Fargo Center. Its case studies cover donor pep rallies for Philadelphia Soccer 2026, the AKC Celebrates USA 250 Dog House for the American Kennel Club, the Philadelphia Marathon Kid's Run, Bruce Bolt at the Perfect Game DICK'S All-American Classic and West Shore Home at Penn State football. The photos show a live stage, the on-site team, the AKC Dog House, the Kid's Run and a prediction wall.
- Based
- Philadelphia, Pennsylvania
- Founder
- Ben Schlegel
- Services listed
- Production, experiential marketing
Event formats
- Event production
- Brand activations
- Conferences and sales meetings
- VIP experiences